Critics’ Choice 2012 Winner Announced
Watercolours has been named as the 2012 winner of the Critics’ Choice Prize, part of the 2012 Vodafone New Zealand Music Awards.
Finalists Loui the ZU, Watercolours and Beach Pigs each performed a live set at the King’s Arms in Auckland last night (Wed. Oct. 17) in front of a packed crowd and a panel of 13 music critics.
The critics were tasked with selecting just one recipient; someone they believe has the potential to win a Tui in the future.
Following an impressive set, Watercolours - the stage name of Auckland’s Chelsea Jade Metcalf - takes home the prize.
Watercolours says: “I am completely blindsided by this win as all of the performers brought their A game tonight. It is encouraging to see the support there is for my music.”
The Critics’ Choice Prize, now in its third year, is designed to recognise and promote up-and-coming Kiwi music talent and potential future music awards winners.
In 2011 the line-up included Kimbra, while in 2010 it included Home Brew – both are now finalists for this year’s Vodafone New Zealand Music Awards on November 1. The 2010 line-up included The Naked and Famous who have gone on to achieve great local and international success.
“The panel has shown remarkable skill in picking future Tui winners in the past and I have no doubt they’ve got it right again this year – all three finalists looked and sounded fantastic and have great potential for the future,” says RIANZ managing director Chris Caddick.
In addition to recognition from top music industry experts, Watercolours gets money and professional guidance and advice to help her ‘make it’ in the competitive New Zealand music market.
She receives a $10,000 recording and music video grant from NZ On Air and a $2,000 gear voucher courtesy of The NZ Rockshop.
Several heavyweights in the music industry also lend their support. It includes meetings and mentoring sessions from Brent Eccles Entertainment Ltd, Entertainment Accounting Services and McLaughlin Law.
Watercolours also receives a 12-month membership to the Music Managers Forum where she can attend seminars free of charge and also make use of one-on-one mentoring sessions.
Finally, IPONZ is tailoring a package around Watercolours’ intellectual property needs to ensure she can protect and manage the IP she goes on to create.