Critics Choice Prize

The Critics’ Choice prize will also provide tangible support for the winner. The winning artist receives recording time at York Street Studios, $5,000 worth of equipment from NZ Rockshop and mentoring from Dave McLaughlin from McLaughlin Law, Lydia Parsons from Entertainment Accounting, touring guru Brent Eccles and various members of the Music Managers Forum.
The Prize will be presented by Gravity Coffee. Chris Brown, Gravity marketing manager, says: “We are really proud to be supporting and presenting the Critics’ Choice Prize. There are so many amazingly talented musicians out there working hard, doing their thing, and it’s great that we can acknowledge these artists through this Prize and Showcase.”
A shortlist of three artists will be announced at the VNZMA Finalists Announcement and Technical Awards presentation in Auckland on Wednesday 1 September. Those artists will take to the stage at the Kings Arms for a special showcase on September 15, and the winner of the Critics’ Choice Prize will be announced that night.
There will be limited door sales to the Gravity Coffee Critics’ Choice Showcase available at the venue on the night.